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The A Game
Our latest thinking on our industry and yours.
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Trade Show Trends For the Trades: A Look Ahead
Trade shows are rebounding post-COVID. See trends, insights, and strategies shaping the future of event marketing in skilled trades.
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Employee Advocacy: Boost Your Brand Through Authentic Voices
In today’s digital landscape, where every voice matters, employee advocacy has emerged as a powerful marketing tool. But what exactly is employee advocacy?
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On AI and Authenticity
A patient checks in at the front desk. There’s a slight hitch in his step as he walks to take a seat and wait his turn. An old football injury exacerbated by carrying around 40 additional midsection pounds and picking up extra shifts to keep pace with inflation.
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