Most work meetings involve conference rooms. This one involved leashes, squeaky toys and a few muddy paw prints.
Recently, members of the Adcom team had the opportunity to volunteer at the Northeast Ohio SPCA Pet Shelter in Parma, Ohio. We spent time walking, cuddling and giving the animals the love they deserve.
A Purr-Fect Way to Give Back
The Northeast Ohio SPCA Pet Shelter is a no-kill, nonprofit organization dedicated to giving animals in need a second chance and helping them find loving homes.
During our visit, we saw that mission up close. Their volunteers at the shelter taught us important responsibilities, from how to properly open cages and leash a dog to how to safely interact with animals who have different personalities and needs. We also saw the bond between the people who care for these animals every day and the pets waiting for their next chapter.
Walking, grooming and simply spending time with an animal can seem like small acts. But together, they built trust and care that help an animal feel safe while they wait to meet their new family. For the pet owners on our team, it was also a reminder of just how much these everyday moments go into caring for an animal.
Finding a forever home is only the beginning.
Pet ownership means years of decisions about an animal’s health, well-being and happiness. There are moments we plan for, like walks, checkups and training with plenty of treats. But for the moments no pet parent can predict, having trusted support can make difficult and emotional decisions feel a little less uncertain.
From Paw Prints to Partnerships
That’s part of the reason we're thrilled to announce a new partnership with Embrace Pet Insurance.
Embrace helps give pet parents the freedom to prioritize their pets’ health without sacrificing financial well-being. Through personalized accident and illness policies, compassionate support and resources available around the clock, Embrace recognizes something that our morning at the shelter reinforced: pets aren’t simply animals we care for but companions who are truly members of the family.
At Adcom, we’re excited to deepen our understanding of the relationship between pets and their people: the decisions, emotions and unexpected moments that shape it. That’s what helps us create brand experiences that are meaningful, useful and true to what pet parents care about.
We’re grateful to the Northeast Ohio SPCA Pet Shelter for welcoming our team and giving us a closer look at the care that goes into helping animals find their next home, and we’re ready to carry what we learned at the shelter into our work with Embrace.
For more information on caring for the pets in your life:
- Explore Embrace Pet Insurance.
- Learn more about the Northeast Ohio SPCA Pet Shelter.
Looking for a partner who cares about your brand? Connect with Adcom at https://engageadcom.com/contact.
About the Author:
Vida Barzdukas is an Associate Copywriter at Adcom. With a degree in English and Classics from Case Western Reserve University (Go Spartans!), she is interested in the intersection of language and marketing to bring audiences together.
